Lahore, July 07, 2014 (PPI-OT): Shah Faisal Afridi, President Pak China Joiint Chamber of Commerce and industry said that considering the exportable surplus after catering for Pakistan’s domestic consumption, which is around 2.5 million MT, Pakistan is actually ready to export around 3.75m ton rice every year to China. China has emerged as one of the choice destinations for Pakistani rice exporters, as reflected in the 244% increase in rice export to the country during the last two years.
While talking to Mr. Alex Pan, Chairman Ruidalong Import and Export Company along with his Marketing Manager Mr. Michael Wan, Faisal Afridi said that in Pakistan, new hybrid rice varieties are being developed which would give maximum yield by utilizing minimum input costs during water scarcity.
He said the Rice Research Institute had developed new techniques to cultivate rice through a broadcasting system instead of manual sapling plantation. Under the new technique, if farmers succeed in planting 80,000 plants in a field, they will get 6-8 mounds more production besides saving input costs up to Rs 14,000 per acre. This technique is not only cheaper but also helps save 30-35 % irrigation water, he added.
President Pak-China Joint Chamber of Commerce and Industry has initiated an exclusive move to double the exports of rice to China within a year. He hoped that the dream of exporting around 10 million tons of irri-6 rice to China would be transformed into reality in the near future if sustained efforts to market Pakistani rice to China are pursued with vigor focusing attention to cater to the need of Chinese Population.
Faisal Afridi said that the response displayed by the Chinese importers for Pakistani rice is overwhelming as compared to rice imported from Thailand and Vietnam, as the Pakistani quality had attracted attention of Chinese importers for the eminence and Aroma of Pakistani Rice.
He observed that Pakistan’s Rice Industry is not showing its full potential due to some internal barriers related to planning and strategic implementations. So viewing the current Rice Market Scenario, rice exporters deserve the patronage of government at par with textile industry to develop the rice export as one of the major foreign-exchange- earning sector.
Afridi said that Pak China Joint Chamber of Commerce and industry is going to launch a concrete drive to market Pakistani rice in China by creating a personalized demand among Chinese people. Chamber is exploring new techniques with China to improve the quality of Rice thus adding value to it, he said adding that Chinese buyers prefer to buy the rice with good milling quality. Hence the PCJCCI will manage match making of the Chinese and Pakistani entrepreneurs in this sector to have value addition in rice sector so as to increase the demand of Pakistani rice in China.
Meanwhile the REAP former Chairman Malik Muhammad Jahangir informed in a separate meeting with President PCJCCI that the overall volume of rice exports from Pakistan during the last year, showed very encouraging trend registering the total volume of Rice exports up to 159,000 metric tons till December 2013 that valued to $56 million in foreign exchange.
For more information, contact:
Pakistan China Joint Chamber of Commerce and Industry (PCJCCI)
Mega Tower, 309 – 6th Floor,
Main Boulevard, Gulberg II,
Lahore, Punjab – Pakistan.
Tel: +92 42 35777460- 02, 37032203 – 35874353
Fax: +92 42 35777524