A meeting was conducted at Ministry of Climate Change to brief the Federal Minister for Climate Change Zahid Hamid about Clean and Healthy Pakistan.
The campaign focused to change the behavior of masses so it can impact practice of people. This campaign includes four Public Services messages .This campaign will focus on hygiene, sanitation and water for public awareness. This campaign will be launched through mass media, outdoor and social media. It was also informed to the Federal Minister that formal ceremony to launch this campaign will be organized in first week of December.
The meeting was attended by the representatives of Water Aid and UNICEF.
Source: Ministry of Information Broadcasting and National Heritage